This was the first ever vintage style dress I bought and my first Lady V dress. I bought it on a whim over three years ago, after following their Facebook page for a while and this dress going on sale.
It’s one of their most popular dresses ever and I always receive compliments whenever I wear it. At the time, I didn’t really wear dresses often and I certainly didn’t wear green! This purchase was very much an impulse buy because it was pretty, girly and fun. I’d wanted to wear the vintage/pin-up style clothing for a while and this was my first step.
It was Lady V London who got me in to the vintage style.
Taken from Lady V’s website;
All dresses are designed in house at Lady V London. Until June 2013, all dresses had been made within the EU. We have never made our dresses outside of the EU and do not approve of making garments in China. We have travelled to China and believe the quality is not good enough for Lady Vintage. Not to mention the language barrier, work standards, poor packaging, slow delivery and their ethical treatment of workers. We have seen first-hand child workers in China, and never wish to support this kind of labour.
In June 2013 we began manufacturing Lady Vintage dresses in the heart of London as we strongly believe in supporting British Businesses and British Workers. We are proud that our dresses are made in the UK’s capital and that we are able to provide work for many people in our country and support the British economy, especially in these difficult times.
We are now able to liaise directly with the workers, and oversee quality control ourselves – which means that Lady Vintage Dresses are higher quality than ever! With your support we can keep Lady Vintage in London and help boost London’s clothing manufacturing industry.
This dress cost £40.00 full price at the time, although I got it at 10% off, which I can’t argue with since the quality is so worth it. As my first order from Lady V, I was delighted with the cut, quality and fabric. It fit me perfectly.
I was hooked! From this moment on I went on to buy many more Lady V dresses, and I now own twenty-six!
Strangely, this is my first and last Hepburn Lady V dress, as my next order was a Tea Dress and I decided I preferred that cut and style. The tea dress sits just above my knees and I feel it’s more flattering on my body shape, but the Hepburn is very classy and feminine still, suiting a range of body shapes and sizes.
This particular dress is made from 97% cotton and 3% elastine and is very comfortable and easy to wear. The material is thick, the dress is very well made and it doesn’t crease when worn, which is great for being an on-the-move gal. It requires a light iron and washes just fine on a cool wash, which makes it very low maintenance.
The print itself is gorgeous, with the pretty, intricate design of birds, flowers and birdcages and the colours which make it pop to life. It’s as if it’s come straight out of a children’s illustrated book.
The dress came with a skinny black waist belt, to accentuate the typical pin-up/vintage style and shape, where your waist is nipped in and then the dress flows over the hips. This kind of style and shape is flattering on many.
The Hepburn dress style means it has a high neck front and back, and sits below the knee, with a concealed zip up the back. Lady V recommend a 27 inch petticoat with the dress to help show the fullness of the skirt and give it more ‘oomph’, but I only own a 23 inch one (from Lady V still) but I think it works with the dress all the same. It’s very fluffy and comfortable to wear, too.
As you can see from the photos, I wore glittery heels with the dress and a pink cardigan, pulling my curled hair back with a fun headband.
In terms of sizing, I bought this dress in a size 10 and it fits perfectly – I’m a regular UK size 10 in most shops and brands. Lady V have a really handy measurement chart on their site which is accurate, so I’d suggest taking measurements and using the chart to help you decide what size to get. I’d say Lady V run true to size.
This print isn’t in production anymore but the Hepburn style is available in many other prints, with new ones always being added. I’m sure you could find this dress secondhand somewhere, whether on eBay, in a Facebook selling group or in a vintage reproduction clothes shop.
Lady V cover UK sizes 8-32, with a specific line for the fuller figure called Lady Voluptuous which focuses on styles that flatter sizes 16-32 especially. Recently, they also launched the Little Lady Vintage line for 3-12 year olds, which is adorable.
I would always recommend Lady V London.
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